Campaign for RS-Z Trainer Puma
Satisfying Storytelling
To highlight the RS-Z Trainer’s unique sole, we created a playful concept: the shoe navigating a parcours built from its own USP’s. The result was a ‘satisfying’ narrative that resonated both in-store and across Puma’s social channels.
From Photogrammetry to 3D
We captured the shoe through 360° photogrammetry and modeled the sole in 3D, combining precision with creativity. This blend of techniques allowed us to bring out every color, texture, and detail in a dynamic way.
lthough the RS-Z was a global success, Puma wanted to boost attention in the Benelux. With a visually engaging 3D campaign, the trainer received the spotlight it deserved — on screens, in stores, and online.
“We realize ideas” is not just a tagline, but a promise we fulfill.
With our studio, we are dedicated to turning ideas into tangible reality with professionalism, creativity, and expertise. We go beyond just realizing ideas. We aim to deliver extraordinary results that exceed expectations and make us all proud. Our passion for bringing ideas to life motivates and inspires us to continually push boundaries.